We are proud to bring you the extremely realistic rodent baits from Bettencourt Baits. The highly realistic, scary looking baits just flat produce consistant fish. This is a custom hand made, hand tuned bait that is fully tested before it goes into the package. With this bait you don't need to be scared to throw this baby up into the trees. With it's unique bill it can dive to two feet and give off a super realistic wobble that mimics real life. If you feel the bait hit and begin to snag, all you have to do is stop and wait for it to float back up over it's obsticle and continue with your retrive. Yes it's a little higher priced than other rats on the market, but it's like anything else in life, you get what you pay for!